How to design a winning business model

There has never been as much interest in business models as there is today; seven out of 10 businesses are trying to create innovative business models, and 98% are modifying existing ones, according to a recent survey.

Cost Leadership or Differential

One of the most critical strategic decisions that any business owner needs to make as early as possible is whether to pursue a cost leadership strategy or a differential strategy. Being stuck in the middle is a recipe for disaster.
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