Aviva Australia

Aviva Australia was a Wealth Management company providing Investments, Insurance and Superannuation solutions to the clients of Independent Financial Advisers. It was purchased by the National Australia Bank in October 2010 and merged with MLC.

Here's a list of projects that srt marketing has delivered for Aviva Australia

 

Aviva SMA Product Launch

Business need: To assist with the SMA product launch.

Duration: January 2010 to June 2010

Stakeholders:

  • Head of Communications
  • Communications Manager
  • Legal, Risk & Compliance
  • Online Services

Outcome: SMA product successfully launched, sales presentations delivered and content uploaded onto SMA minisite (wealth.mlc.com.au/sma).

Intranet and Internet Audit

Business need: To audit the Internet and Intranet content.

Duration: November 2009 to January 2010

Stakeholders:

  • Online team
  • Legal, Risk & Compliance
  • Project Office

Outcome: Conducted complete audit of the Aviva Australia Intranet and website in preparation for the annual Internal Audit.

Cash remediation project

Business need: To prepare and issue communications to a group of sensitive clients.

Duration: September 2009 November 2009

Stakeholders:

  • Communications
  • Product
  • Legal, Risk & Compliance
  • Project Office

Outcome: Project managed the preparation and production of communications to sensitive clients who were affected by cash interest rates adjustment errors.

Prepare collateral for insurance products

Business need: To create collateral for new insurance products.

Duration: August 2009 to September 2009

Stakeholders:

  • Communications
  • Product
  • Legal, Risk & Compliance

Outcome: Wrote, managed design and printing of marketing collateral for Aviva's Protectionfirst insurance products.

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